A sample work of Copywriting for LuLu Hypermarket, UAE
– by Aarti Harish:
Main Topic: Fashion
Sub Topic – Expert advice on Fashion.
Dressing up like a
Diva on your Wedding:
Every girl’s dream is to look like a Princess on the most
memorable day that she has been waiting for all her life. Dressing up like your
favorite celebrity is now a dream come true. Plan your make-up and your wedding
dress well in advance, discuss with your beautician and make-up artist on what
kind of look is he/she going to create for you.
Choosing the right dress:
If your wedding celebrations include a Cocktail or a Sangeet
ceremony, a Mehndi ceremony, the Wedding ceremony and the Reception party, then
choose your look accordingly.
1) For your
Cocktail or a Sangeet ceremony:
It is a time where the brides-to-be can enjoy and
dance without any hassle. A designer Lehenga Choli in white or cream
accentuated with a red Dupatta enhances your look. Neatly tied up hair adorned
with mesmerizing flowers makes your style complete with heavy jewelry and a
smoky-eyed make-up.
2) For your
Mehndi ceremony:
Mehndi ceremony
is a very close-knit affair with your friends and family. It requires the bride-to-be to be dressed in comfortable
clothes, either an exquisitely designed Salwar-Kameez or a simple yet elegant Ghagra-Choli.
Colors can range from Vermilion to Chestnut to Psychedelic Purple to
Razzmatazz. Keeping the jewelry to a minimum is advisable. Flower lovers can be
creative and get customized flower jewelry for this auspicious occasion.
3) For your
Wedding ceremony:
Stick to your traditional styles for your wedding
event. Be it a Kanjeevaram Saree or an authentic Punjabi Kameez and Patiala or
perfect handiwork of Zardosi for a Sharara dress. You can always include the
latest trends/designs into your traditional clothes by investing in a good
designer. Colors usually preferred are the different shades of Reds and green. Choose
your jewelry in Diamonds, Gold, Silver or Kundan matching your Wedding dress. Make sure that the make-up is good enough
that you can carry throughout the wedding ceremony is complete. The hair looks
divine when tied up into a long plait or into a bun and delicately bejeweled or
decorated with flowers.
4) For your
Reception Party:
The reception party concludes all
the wedding events. The Bride and the Groom greet the friends and family as a
new couple. Choose your own style for this function, but make sure that clothes
of the Bride and the groom complement each other. A Shervani for the groom
paired with a beautiful Lehenga for the bride or a monochrome Saree dress for
the bride preferably in colors – Gold or silver and a formal dress for the groom
– preferred in the color black.
Your wedding is one of those extraordinary,
unforgettable events that must be celebrated in the most glorious and
traditional way with oodles of style, but with a pinch of simplicity.
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